Brilliant Energy CEO Richard Wakim Discusses the Importance of Employee Understanding of Strategy to Improve the Customer Experience


Richard Wakim of Brilliant Energy was recently on the nationally syndicated Price of Business show with Kevin Price.  Wakim is CEO of the Texas based energy company and is a thought leader then it comes to understanding the best practices of business and in enhancing the customer experience.  In this important interview (below) Wakim talks about the need of getting employees to understand the larger corporate strategy in order to be able to serve customers more effectively.