How to Reach C-Level Executives: Ken Collis


Kevin Price, Host of the Price of Business on Business Talk 1110 AM KTEK (on Bloomberg’s home in Houston) recently interviewed Ken Collis, who was born and raised in Sunny Southern California. From a young age, Collis knew he wanted to become a successful businessman. Monopoly was his favorite childhood game. Collis graduated from Cal State Northridge with his Bachelors in Business Administration. Through the early part of his business career, he was a partner with Bankcard Processing and proudly helped create Authorize Net. Taking the company public at the young age of 26 was no easy task especially with his partners being more than double his age. It was a learning experience that allowed him to propel into a Business Mogul that is still appreciated in the financial industry today.

Collis remained in the financial industry until 2004. Seeking a change, he then accepted a position with Clear Channel Communications. He quickly rose to the top of the national billing chain, representing some of the largest clients on the books. After much consideration and the recommendations of some of today’s biggest celebrities and industry executives, Ken Collis partnered with Tracy Keyser to launch a new wave of marketing and they called it TLK Fusion. After almost 5 successful years and numerous awards, Ken and Tracy launched a new generation of cost effective PR and Marketing solution called VIIVIIVII (pronounced “21”). Today VIIVIIVII remains a valuable asset to many businesses, both big and small, with a focus on cost efficiency and long-term relationships. Collis has received The Rolling Stone Impact Award, the Golden Bridge Award and Best in Business Awards. Ken Collis is married and has two beautiful children.

Tell us about your company?

VIIVIIVII is an award winning Marketing and Distribution Firm. VIIVIIVII targets and focuses on four key elements that will grow your business from a branding side as well as give you a return on investment. As the only firm in the US that offers all services under one roof, with guarantees, our clients are able to grow there business inexpensively yet aggressively. If you want Public Relations, Distribution, Social Media, and Celebrity Alignments all under one roof VIIVIIVII is the only place you will get all of these services at a competitive price.

What is your background when it comes to pitching to C-suite executives?

I have owned companies for the last 15 years. Both in finance and marketing, my day to day contact is top level CEO’s (C-suite execs) and entrepreneurs. My satisfaction is when a C-suite executive gives me a smile knowing that we have moved their company to a different level. C-Suite executives are my specialty, because you are wasting your time if you are not talking to a decision maker.

What is unique about your approach?

No other company offers the results VIIVIIVII delivers under one roof. My approach is simple, month to month agreements with guaranteed results on the deliverables. It’s simple. Growth is what we are all about. WE DO WHAT WE SAY WE ARE GOING TO DO!

What suggestions do you have for those who want to also approach C-suite clients?

I would recommend that you simply be yourself and ensure that what you are approaching the C-suite client with is truly going to impact their business in an amazing way. Do your research so you come from an educated standpoint. Also try connecting with them on a personal level through social media sites like linked-In or twitter – follow me @kencollis I make sure I am very active in this world!

Contact information: