Price of Business Welcomes Connie Tang & Princess House


Connie Tang
Born in Hong Kong and raised in Brooklyn, NY, Connie Tang is committed to changing lives for the better. As the first woman president and CEO of Princess House, a premier direct selling company, Tang helps their independent business owners and employees grow personally, enhance their families, and live fearlessly so they can truly prosper. Under her leadership, Princess House continues to improve its ranking in the Global 100 Direct Selling companies. Prior to joining Princess House, Tang held international executive positions in several other successful Direct Selling companies, including BeautiControl and JAFRA. In her rise to the top, she has served as an inspiration to many women around the globe and has mentored women in all professional levels, from company founders to corporate executives. Fluent in English, Spanish, and Cantonese, Tang was named one of the Top 50 Asian Americans in Business by the Asian American Business Development Center, Inc. and as one of The Most Influential Women in Direct Sales in 2012 and 2014 by Direct Selling News. Under her direction, Princess House was named in 2015, 2016, and 2017 as one of the Top 100 Women-Led Businesses in Massachusetts by The Boston Globe and the Commonwealth Institute. She is an Executive Board member of the Direct Selling Education Foundation and the Direct Selling Association Tang recently published her first book, “Fearless Living: Eight Life-Changing Values for Breakthrough Success.”