Understanding Your Income Generation Process

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Analysis has always been considered to be one of the business owner’s most essential capabilities. It’s by understanding how things work that you can either use the scheme of things to your advantage or change it forever in pursuit of revenue. However, it’s not uncommon for entrepreneurs to only have a vague idea of what comprises their income.

 

This is where content management systems, or CMSs, come into play. Even if the acronym doesn’t ring the bell for you, the chances are high that you’ve heard the word Salesforce, which refers to a well-known and advantaged CMS that many business owners across the globe rely on.

 

Systems such as Salesforce are capable of storing incredible amounts of interrelated data pertaining to your customers, deals, and processes. Analyzing this will likely give you an insight into what’s going on and how you can increase your revenue by tweaking the process in place. This article explores the following topics:

 

  • how CMS data can inform your future business decisions,
  • why automated data capture with a Salesforce plugin for Outlook is an incredibly valuable asset to your business, and
  • how you can tweak your views to get exactly the data you want.

Knowledge as the Foundation of Strategy

Sometimes business owners have difficulty understanding the intrinsic value of analyzing their processes. The reason it’s so vital is that every step of a given procedure bears some potential for improvement. That is, you can always zoom in on a certain part of the process to produce greater revenue in the long run.

 

Typically, a business’s income generation process includes generating leads, negotiating with prospective customers, closing deals, and ensuring acceptance. If you look closely at what’s going on in your company, you’ll likely find out that one or more of the stages have turned into bottlenecks. For instance, you might be generating more leads than you can reasonably process with your current resources. This offers you an insight into what can be done to give your company the boost it needs.

Using Salesforce to Analyze Your Processes

Salesforce is an incredibly powerful content management tool that takes a pile of seemingly unrelated data and turns it into a strong and logically connected network. You can use it to store everything from your customers’ contact details to documentation to leads and more. Using this CMS makes it extremely quick and easy to retrieve any data you need for your analysis, and it offers you strong visuals to support your decision-making.

 

One major problem with Salesforce is that it tends to take a lot of time. You just have a lot of fields to fill in; otherwise, the whole system becomes rather useless as keeping it half-empty effectively defeats its purpose. Luckily, there is a solution to this problem already. It turns out you can spare yourself a lot of time and effort by involving a third-party email/Salesforce synchronization plugin.

Automating Data Collection With Revenuegrid

Revenuegrid is a plugin that helps you keep your Outlook email in sync with your CMS. This offers you a number of benefits, including the following:

  • the ability to store data from your emails automatically in Salesforce,
  • a wide range of rules to tweak in order to save exactly the infomation you want, and
  • email sidebar tools than enable manual changes to Salesforce data when needed.

 

When you install this plugin, you save yourself an incredible amount of time just typing things. Entering data manually is not only tiresome; it’s also a process that’s prone to mistakes. Having the wrong details in place might cause you to miss an opportunity sooner or later, but this isn’t going to happen if you’re getting al the information you need from your correspondence. Revenuegrid enables you to use the time you would otherwise spend filling out Salesforce on analysis. 

From Understanding to Control

Automated data capture with a Salesforce-friendly email plugin like Revenuegrid makes analyzing your revenue making processes much more doable. Just entrust the data collection part to the software and focus on which step appears to be the bottleneck. This will be your next area of improvement to focus on when you feel like your business needs some stimulation.