If you want to grow your Instagram followers, here are 5 strategies that you should consider using:
- Make Your Instagram Feed Pretty
If you have a keen eye, you have probably noted that pictures in successful Instagram feeds have the same look, fall into a theme, and have the same aesthetic. Setting your account up is not as hard as you might assume, but it does take some planning.
Step 1: Identify Your Likes
Take a look at the people you follow on the platform. Who are the users you like most on the platform? Take a scroll through the main Instagram feed and take note what pops out at you. Do you love colors or do you prefer muted tones? Doing this will help you choose an overall aesthetic for your feed.
Step 2: Plan in Advance
Planning is the secret to a perfectly styled Instagram. Successful Instagrammers often take multiple photos in one “shoot” so that they can use them throughout the week. Having images pre-planned will not only helps you be consistent, but it can make things much easier when you are busy during the week.
Step 3: Have a Consistent Look for All Your Images
To maintain consistency in your branding, you can either pick a filter and just use it or simply don’t use any filter at all. Be consistent by picking just a single look. Canva.com is an excellent tool for editing images. You can also use other tools such as ColorStory, VSCO, and Afterlight. You can find all these apps in the App store.
- Post Valuable Content
If you want to be a successful Insta-Yogi, you don’t always have to post pictures of you doing advanced yoga poses. A better idea would be to post pictures with a purpose. You want to have a pretty feed that has substance.
Don’t try to be perfect. Instead, try showing the real you. Be yourself in the descriptions and ensure that you keep them relevant. You shouldn’t be afraid to mention your services, products, and blog posts – after all, how can your followers know what you are about?
You should strive to use Instagram as a way of bringing people to your website as well as email list. If you simply post pretty pictures without mentioning what you have to offer, you will simply be losing out on the chance to connect with new potential customers eager to buy from you or come to your retreats or workshops.
- Consistency is Key
If you really want to grow your Instagram followers, you must post regularly and be consistent. Ideally, you should post 1 or 2 pictures a day, for instance mornings and evenings and post just one image at a time when you do. Avoid spamming your followers.
Instagram still does not offer scheduling options in the native app, which is why you must use your phone or third-party scheduling tool to post in real time. It is advisable to post when the majority of your followers are online, but don’t overthink it.
- Wise Use of Hashtags
Using hashtags places your posts in the collection of photos that have used that hashtag too, which helps make your content findable, searchable, and ready to inspire new yogis.
Everyone that clicks on a hashtag will see all videos and photos using the same hashtag. It is an excellent way to connect with other yogis and build relationships on the platform.
Here are a Few Tips for Hashtags
– Use relevant hashtags known and used by your audience
– Post just one hashtag with the original post and add up to 30 in a comment immediately after you post.
– You can get better results with less popular hashtags since you are not lost in the clutter of thousands of other photos that use the same hashtag.
– Think outside the box i.e. exercise your creativity when it comes to hashtags, create your own, and go a bit crazy.
- Connect and Engage
You have to engage on Instagram if you want to grow your followers. It is a great start to look into ig auto like to purchase likes but you will also need to build on this. Having a well-designed feed and posting beautiful photos is not enough. Find other accounts that you like and follow them, like them, comment on their posts, and build a community.
If you start following other people and commenting on their images regularly, they will start noticing you. Whether or not they choose to follow you back will depend on your profile and last 9 photos – people rarely take time to look beyond the last photos.
Engage with your followers constantly and reply when they leave comments. Use hashtags related to your niche to help people find you more easily.