In recent times, digital marketing has become the buzzword that pops in almost every conversation. From top corporates to small entrepreneurs, everyone is trying their hands at digital marketing strategies. Given the fierce competition in the market today, every business… Continue Reading →
Last year alone, companies spent close to $2 trillion on their digital transformation efforts. While this may seem outrageous, it’s the cost all companies must pay in their quest to remain relevant in a technologically charged environment. Part of this… Continue Reading →
Anyone who has ever bought products online will have noticed the existence of Google Shopping Ads. As a digital marketing tactic, they have been around since 2010, yet companies are only just starting to realize the benefits. They are… Continue Reading →
After the widespread devastation of 2020, many businesses are going to need a strong 2021 just to survive. Realistically, this is going to mean a combination of growing (or at least maintaining) income and minimizing costs. Now is therefore the… Continue Reading →
There’s a general perception out there that digital marketing is an industry in which anyone can excel. It’s just a case of getting to learn the tools, right? Wrong! It turns out that the industry is way more… Continue Reading →
A pandemic brings along with it many unexpected turnouts, which may restrict businesses and economic activities. However, business owners must still keep their companies afloat and customers serviced during such a time. New ideas and strategies have to be… Continue Reading →
All businesses face a difficult challenge right now when it comes to trying to survive through this global pandemic. It isn’t an easy situation to find yourself with ever changing regulations and rules, and trying to follow the guidance while… Continue Reading →
Having a business in the current economic situation could be advantageous. Susie Moore, a business coach, advises that before starting a business, you should create a viable business plan, research thoroughly about existing competition in the market, and make your… Continue Reading →
When it comes to your business many of you will understand the importance of your digital presence. In the last few months especially, the way people have shopped and spent their money has drastically changed as more people relied on… Continue Reading →
The benefits of having a professional and experienced accountant are innumerable. Whether it’s about efficiently organizing tax savings, or keeping track of your business assets, liabilities, and income, professional accountants can keep track of everything. They prepare and examine all… Continue Reading →
With the sheer volume of different elements that go into running a successful business, it’s hardly surprising that some things get more close attention than others. Everyone has their own preferences, skills, and priorities, and yours will depend on who… Continue Reading →
The cryptocurrency market is valued at $700 billion. With more interest from investors pushing capital into this emerging market, there is much to be said and gained from watching it grow to maturity as a universal currency. Now that blockchain… Continue Reading →
The commercial world is in a state of flux: new trends and advances in technology are shaping the face of business, in a way that leaves it almost unrecognisable from how it used to be. As such, brands and… Continue Reading →
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